SKIMS Underwear Review: An Honest Look at the “Fits Everybody Cheeky Brief”

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As someone who’s always on the hunt for the perfect pair of underwear, I was intrigued when Kim Kardashian launched SKIMS. Moving beyond the celebrity hype, I wanted to see if the products lived up to their claims—especially the often-overlooked underwear. In this hands-on review, I’m putting the SKIMS Fits Everybody Cheeky Brief to the test, covering its fit, comfort, material, and true value for money. If you’re considering trying the brand but are unsure where to start, this review is for you.

Why I Decided to Try SKIMS
While Kim Kardashian is a controversial figure, her impact on modern shapewear and foundational clothing is undeniable. SKIMS entered a crowded market with a promise of inclusive sizing and innovative fabrics. As a fan of quality basics for a capsule wardrobe, I was particularly drawn to their neutral color palette and the “second skin” promise. Starting with their most accessible product—the underwear—felt like the best way to evaluate the brand’s core quality.

SKIMS Fits Everybody Cheeky Brief: A Detailed Review

I purchased the briefs in the color “Onyx” (black) during a “3 for $36” promotion, effectively lowering the price to $12 per pair. Here’s my breakdown after several weeks of wear and careful washing.

1. Material & Comfort (The “Second Skin” Feel)

The fabric is a blend of 78% polyamide and 22% elastane, with a 100% cotton gusset lining. The moment you put them on, the “second skin” marketing makes sense. They are incredibly soft, stretchy, and move with your body without pinching or rolling. For anyone building a minimalist wardrobe, this seamless comfort is essential under everything from jeans to tailored trousers.

2. Fit & Sizing Guide

• Claim: True to size, but designed to stretch.
• My Experience: I followed the advice to size down, and it was the right call. My usual size would have been too loose. The cheeky brief offers light, smoothing compression without digging in. It’s a true “no-show” fit under clothing.
• Pro Tip: If you’re between sizes or prefer a more relaxed fit, stay true to size. For a snug, smoothing feel, size down.

3. Color Palette & Aesthetics

This is where SKIMS shines for a capsule wardrobe. The “Fits Everybody” line offers a spectrum of nine core neutrals—from “Sand” to “Onyx”—that pair with anything. The colors are rich and consistent, avoiding that cheap, faded look some basics have. They recently added seasonal shades, but the neutrals are the true workhorses.

4. Care, Durability & The Biggest Complaint

This is the most critical section. The care tag specifies hand wash or cold wash, lay flat to dry.

• The Reddit Controversy: Many online reviews complain about the underwear losing shape or tearing after a few machine washes and dries.
• My Verdict: These are delicate lingerie, not everyday cottons. I’ve exclusively hand-washedmine in gentle detergent, and they look and feel brand new after multiple wears. If you treat them as an investment piece (which, at $18 retail, they are), they will last. Skimp on care, and you’ll be disappointed.

5. Price & Value: Is It Worth It?

• At $18/pair: It’s a premium price, competing with high-end department store brands.
• On promotion (3 for $36): At $12/pair, the value is excellent for the quality, comfort, and aesthetic you get.
• The Verdict: I would not pay full price when similar Amazon finds (like the iconic Innersy briefs) offer 80% of the comfort for less. But on sale, SKIMS are a fantastic splurge for your lingerie drawer.

6. Where to Buy (Avoid the Waitlist!)

A major pain point with SKIMS is their perpetually sold-out website. I skipped the hassle and bought mine from Nordstrom, which reliably stocks core colors and has a stellar return policy. Net-a-Porter and SSENSE are also great alternatives

Final Thoughts & Who Should Buy It

I highly recommend the SKIMS Fits Everybody Cheeky Brief if:

• You prioritize unparalleled comfort and a seamless look.
• You’re building a cohesive, neutral-toned capsule wardrobe.
• You can snag them on promotion and are committed to proper garment care.

You might want to skip it if:

• You prefer low-maintenance, machine-wash-and-dry underwear.
• You’re looking for everyday budget basics (check my Amazon finds section for look-alikes!).

Happy Shopping! 🛍️

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SKIMs underwear alternatives:

This curated selection has alternatives from both Amazon and other retailers.